VƯỢT BÃO

Từ chiến lược

đến hành động 

“Bóng ma” khủng hoảng lại một lần nữa xuất hiện, tạo ra các cơn địa chấn chưa từng có cho các nền kinh tế trên toàn thế giới!

ABOUT SLEADER

The Institute for Strategic Leadership Development Research (SLEADER) is a specialised consultancy organisation in strategy development and business management. With a team of experts possessing nearly 30 years of experience and deep insight into the Vietnamese business environment and culture – combined with advanced management tools transferred from the Malik Institute, Switzerland – SLEADER offers consultancy services that provide clients with three distinct advantages:
Fastest delivery
Most practical and feasible solutions
Most cost-effective services

OUTSTANDING PROJECTS

VIETNAM NATIONAL PETROLEUM GROUP (PETROLIMEX)

After 3 year of consulting:

  • 2022: As the first year of implementing strategic solutions, consolidated profit before tax reached VND 2,270 billion, achieving 757% of the adjusted plan.

  • 2023: Petrolimex recorded VND 274 trillion in revenue and VND 2.8 trillion in net profit (a 94% increase). The company exceeded its revenue target by 44% and surpassed its annual pre-tax profit goal by nearly 22%.

  • 2024: Consolidated profit after tax hit VND 3,161 billion, marking a 3% increase compared to 2023 and exceeding planned targets despite oil price volatility.

VIETNAM NATIONAL INDUSTRY - ENERGY GROUP (PETROVIETNAM)

Strategic Consulting for Petrovietnam’s E&P Sector (2030 Strategy, Vision to 2050):

  • Operational Performance: Crude oil production in the first five months of 2025 reached 4.01 million tons, surpassing the plan by 18.9%. This achievement resulted from maintaining stability at existing fields and incorporating new oil flows from the Dai Hung Phase 3 project.

  • Technological Autonomy: The entire EPCI chain for Dai Hung Phase 3 was executed by Petrovietnam’s member units. This milestone affirms the Group’s capability to master technology under complex deep-water extraction conditions.

  • Innovation: The successful deployment of the Mid-Water Arch (MWA) structure marked a first in Vietnam, significantly shortening the project schedule and optimizing implementation costs.

PETROVIETNAM CA MAU FERTILIZER JOINT STOCK COMPANY (PVCFC)

Rapid Implementation of New Strategies & Business Performance:

  • Strategic Expansion: New strategies were swiftly and effectively deployed. Key milestones include expanding exports to 18 countries, completing the M&A of the Korea-Vietnam NPK Plant, and investing in a logistics system in Cambodia.
  • H1 2025 Financial Surge: In the first half of 2025, revenue reached VND 9,591 billion (up 37%), and profit before tax hit VND 1,054 billion. These results enabled PVCFC to secure a 60% domestic market share and exceed the full-year profit target by 22% in just six months.
  • Resilience & Sustainability: Despite the general challenges of 2024, production remained stable. The maintenance of a 20% dividend payout serves as a testament to the company’s correct direction and its transparent, sustainable business strategy.
  •  

BINH SON REFINING AND PETROCHEMICAL JOINT STOCK COMPANY

After 1 Year of Consulting:

  • Investment Efficiency (2024): The disbursement rate for projects excluding the Upgrade and Expansion Project increased by 88% compared to the same period of the previous 3 years, driven by an effective investment strategy.
  • Market Milestone: BSR shares were officially listed on HOSE on December 12, 2024, opening up opportunities to attract both domestic and foreign capital flows.

DOANH SINH TRADING SERVICE AND TOURISM JOINT STOCK COMPANY

After 5 year of consulting:

  • Destination Branding: Ranked among the Top 7 Most Impressive Destinations for visitors in Ninh Binh.

  • Strategic Partnership: Served as the Silver Sponsor and Co-organizer of the National Costume Competition at Miss Cosmo 2024.

  • Event Excellence: Successfully co-organized the Closing Ceremony of the Ninh Binh Tourism Festival for two consecutive years (2023 & 2024).

VIETNAM AIRLINES ENGINEERING COMPANY LIMITED (VAECO)

Application of Malik Syntegration® Technology:

  • 2024: Successfully completed the consulting project on solutions to shorten Base Maintenance Turnaround Time (TAT). As a result, maintenance duration was reduced by 10% in 2025.

  • 2025: Completed the consulting project on solutions to minimize aircraft operational disruptions caused by technical incidents.

Message from Director

Through increasingly close cooperation with the Malik Institute, Switzerland – the world’s leading company for holistic general management, leadership and gover-nance solutions – SLEADER delivers consultancy services of world’s quality. This helps the Vietnamese business community achieve exceptional and enduring development, contributing to the realisation of the nation's 2045 aspirations

Dr. Dương Thu

Founder, Director
Institute for Strategic Leadership Development Research

Through increasingly close cooperation with the Malik Institute, Switzerland – the world’s leading company for holistic general management, leadership and gover-nance solutions – SLEADER delivers consultancy services of world’s quality. This helps the Vietnamese business community achieve exceptional and enduring development, contributing to the realisation of the nation's 2045 aspirations

TS. Dương Thu

Nhà sáng lập, Viện trưởng
Viện Nghiên cứu Phát triển Lãnh đạo Chiến lược

Why choose SLEADER ?

Fastest implementation

SLEADER delivers consulting projects up to three times faster than conventional approaches by leveraging intelligent management tools exclusively transferred from the Malik Institute, Switzerland

Most practical and feasible solutions

We provide highly applicable solutions by drawing on the collective intelligence of all relevant stakeholders – especially those directly involved in the tasks – ensuring practical solutions with strong internal buy-in during implementation

Most cost-effective services

Our consultancy services combine international-quality solutions with locally adapted pricing, earning the trust of many leading domestic brands as long-term partners

World-class technology
and management model

SLEADER applies some of the world’s most advanced management tools, exclusively transferred by our strategic partner – the Malik Institute (Switzerland). These tools have been creatively localised to suit the specific characteristics of Vietnam’s business landscape

Partnership for
outstanding results

We work side by side with our clients to implement solutions through a comprehensive approach, including training, knowledge transfer, supervision, auditing, and evaluation – ensuring not just implementation, but exceptional outcomes

ABOUT SLEADER

MISSION

To accompany and assist businesses in finding their unique path to sustainable development and achieving outstanding performance, thereby contributing to a prosperous and thriving Vietnam

VISION

By 2027, to become a national brand in strategic consultancy.

CORE VALUES

  • Civilization
  •  Creativity
  •  Efficiency

Về SLEADER

Our customer